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Vettec

Makers of hoof-health products for horses and cattle, Vettec needed a new brand that instilled trust and communicated authenticity among its audience: large animal vets, blacksmiths, farriers, and ranchers. We created two companion campaigns — one featuring Tab Pigg, Vettec's colorful spokesperson and seasoned farrier with a respected reputation among his peers. The campaign spoke to the audience in their own straight-forward language, and injected humor into one of the toughest professions out there. Designer: Brand Sergeant

SERVICES PROVIDED

  • Campaign concept
  • Copywriting
  • Print ads
  • Emails
  • Landing pages
  • Banner ads
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Vettec banner ad
Vettec email
Vettec landing page
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