‹ Previous       Next ›

California State University Dominguez Hills

A public school with an urban location in Southern California, CSUDH had long been struggling with increasingly low enrollment numbers as well as community-wide misperceptions about the quality of its academics and students. In 2008, our team began working with CSUDH’s Enrollment Management and Student Affairs division to develop year-round strategic communications aimed at branding the university as a leading urban model of higher learning, while increasing application and enrollment numbers among high-performing students.

After partnering with CSUDH, the university hit its enrollment targets for the first time in 10 years. CSUDH has also improved the quality of its applicants, dramatically increased website traffic, and enhanced retention rates. The communications we developed for CSUDH won several CASE awards including a Gold, Silver and Bronze.

SERVICES PROVIDED

  • Brand development
  • Marketing strategy
  • Print, outdoor and broadcast advertising
  • Website navigation, design and content development
  • Direct mail
  • Email marketing
  • Social media campaigns
  • New student recruitment collateral
  • View book design and content
  • Counselors newsletters
  • Events booth
CSUDH print brochure
CSUDH print brochure
CSUDH brochure
CSUDH brochure
CSUDH brochure
CSUDH postcard
CSUDH postcard
CSUDH postcard
CSUDH postcard
CSUDH website
CSUDH website
CSUDH website
SEE MORE OF OUR WORK ›