Archive of: 2017

C&D’s 2017 Top Ten

C&D’s 2017 Top Ten

2017 was a great year for some very woke — and some very funny — advertising campaigns. Here are our top 10 picks.

Ho-ho-holiday Emails

Ho-ho-holiday Emails

If all you want for Christmas is an effective holiday email campaign, then here’s a post you’ll want to read.

Making the List

Making the List

Crafting great emails is one thing. But having someone to send them to, that’s quite another. Get some tips on building your email list.

Get Down with Markdown

Get Down with Markdown

Free yourself from the shackles of word processors and rediscover the elegance of plain text.

To Tagline or Not to Tagline

To Tagline or Not to Tagline

Do brands still use taglines? And should yours? We answer these and other tagline-related questions here.

Help Us Help You

Help Us Help You

We’re pretty clear about what clients should expect from us. Now let’s talk a bit about what we need from clients to help us do the best work possible.

Smart College Emails, Part 2

Smart College Emails, Part 2

Bring your email campaigns up to speed with simple changes to layout and voice.

Smart College Emails, Part 1

Smart College Emails, Part 1

Try these simple fixes to clarify and empower your student email marketing.

How Important Is A Mobile-Friendly Website?

How Important Is A Mobile-Friendly Website?

Having a mobile-friendly website is no longer an option. Learn why.

The Spec-tacular Truth

The Spec-tacular Truth

Most creative professionals decry the evils of spec (aka uncompensated) work. Here’s why clients should too.

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